SEAT is headed to Charlotte in June 28-30 2026
2026 will be the 17th edition of SEAT with sports executives working across venues, IT, data, BI, digital, sponsorship and ticketing with a focus on enhancing the fan experience and driving revenue.
SEAT is where you can share insights and learn from your peers and industry leaders.
We look forward to connecting with Charlotte's sports entertainment scene.
SEAT 2025 SOLD OUT in Nashville 2 weeks before the opening session.
Check out the SEAT 2026 Agenda.
Join us in Charlotte
How you can attend SEAT Charlotte - June 28-30 2026Attendee
- Open to Teams, Leagues & Venue Operators.
- Access to the full SEAT 2026 conference.
- Access to all SEAT 2026 functions.
- Invites to Sponsor events.
- Invites to selected SEAT Roundtables (online)
- Access to conference hotel at SEAT rates
Vendor
- Open to sports technology vendors.
- Access to the full SEAT 2026 conference.
- Access to all SEAT 2026 functions.
- Meet sports decision makers
- Invites to selected SEAT Roundtables (online)
- Access to conference hotel at SEAT rates
Vendors can access multiple registrations via SEAT sponsorship.
Become a Sponsor
Connect with decision-making sports and entertainment executives at SEAT.
Help our community solve sports technology problems.
Your Home Base for SEAT 2026
Hilton Charlotte Uptown
- Just a 2-minute walk to the Charlotte Convention Center
- Complimentary YMCA access with updated gym and lap pool
- Steps away from Bank of America Stadium and Spectrum Center
- Easy access via LYNX light
SEAT 2026 Agenda
What to Expect
SEAT brings together the people building the future of sports and entertainment technology. Three days of practitioner-led sessions, real conversations, and connections that matter.
Four Tracks
- Venue Technology & Security
- Data & Business Intelligence
- Digital, Sponsorship & Ticketing
- Customer Experience
Session Formats
- Keynotes
- Panels
- Roundtables
Who Attends
CTOs, CIOs, CMOs, digital directors, data leads, fan experience managers, and venue operators from across professional sports, collegiate athletics, and live entertainment.
What to Expect
SEAT brings together the people building the future of sports and entertainment technology. Three days of practitioner-led sessions, real conversations, and connections that matter.
Four Tracks
- Venue Technology & Security
- Data & Business Intelligence
- Digital, Sponsorship & Ticketing
- Customer Experience
Session Formats
- Keynotes
- Panels
- Roundtables
Who Attends CTOs, CIOs, CMOs, digital directors, data leads, fan experience managers, and venue operators from across professional sports, collegiate athletics, and live entertainment.
SEAT 2026 sold out in Nashville. Charlotte is filling fast.