Dear SEAT Community,

With the SEAT Conference just around the corner (June 29 – July 1, 2025), we’re excited to bring you some essential updates to help you prepare for an unforgettable experience in Nashville!


Hotel Booking Closing Soon
We’ve partnered with the OMNI Nashville hotel to offer you exclusive SEAT rates for your stay during the conference. Secure your accommodation now to ensure you’re close to all the action. You can book your room through this link for special rates tailored to SEAT attendees. Don’t wait—rooms are filling up quickly!


Book your Hotel room here

Stadium Tech Report Media Partnership
We’re thrilled to announce our media partnership with Stadium Tech Report, providing you with an exclusive promotional code for discounted access to their platform. If you’re looking for the latest trends in stadium technology and how they’re shaping fan experiences, this is the resource you need. STR will be at SEAT covering content, read this interview I did with Paul.


Travel Arrivals – Enjoy a Nashville Weekend
For those flying in early, we encourage you to arrive over the weekend to make the most of your time in Nashville. Take in the local sights, enjoy some live music, and get ready for an exciting week ahead. Nashville’s energy and culture will set the perfect stage for the conference! 


Welcome Reception – Sunday June 29
We kick off at Bridgestone Arena with American Tower hosting us for the Family Reunion Welcome Reception! This is a great networking event and a great way to kick off SEAT Nashville, seeing all your old and new friends.

Conference Sessions 
The main conference content kicks off on Monday, June 30, with a full day of engaging sessions, networking opportunities, and cutting-edge presentations on the future of sports and entertainment technology. Tuesday, July 1, will bring even more thought-provoking sessions and opportunities to connect with industry leaders.

Our steering committees are working tirelessly to lock in an exciting array of topics and sessions.


Stadium Tour and Night with Cisco at Geodis Park – Monday June 30
Get ready for an exclusive behind-the-scenes tour of Geodis Park on Monday, June 30, hosted by Cisco! This tour will give you a firsthand look at the cutting-edge stadium technology that powers one of the most innovative sports venues in the country. It’s a must-see for tech enthusiasts and sports fans alike. We have a great night of fun at Geodis Park after the tour hosted by Cisco.

Closing Night at the Country Music Hall of Fame – Tuesday July 1
Join us for an unforgettable evening at the iconic Country Music Hall of Fame, sponsored by the Country Music AwardsUniguestPeerless, and Ampthink. This special event will bring the heart of Nashville to the SEAT, with a unique Nashville Storytellers experience you won’t want to miss.

We are thrilled to have Lindsay Lawler showcasing her incredible musical talents, along with her hit songwriter friends. Together, they’ll take you behind the scenes of some of the industry’s biggest hits, sharing the inspiration and stories that led to their chart-topping success. We may even have a surprise performer on the night!

This is the perfect way to close out the SEAT Conference, blending Nashville’s legendary music culture with unforgettable moments and unexpected surprises. 

We can’t wait to share this special night with you!

Wednesday Morning – Fly Out or Extend Your Stay
For those of you who are flying out on Wednesday, we hope you leave Nashville feeling inspired and equipped with new knowledge and connections. If you’re staying longer, there’s plenty to explore—whether it’s enjoying more of the music scene or visiting the incredible attractions in and around the city. Nashville’s hospitality has something for everyone! We are even hosting a July 4th party at the Omni for the fireworks!

We can’t wait to see you in Nashville for an amazing experience that blends learning, innovation, and fun. Stay tuned for more updates as we approach the event, and make sure to book your hotel and register for the conference soon.

Looking forward to seeing you in Music City!

Warm regards,


Josh Barney
CEO
SEAT

PS Please RSVP to our Linkedin SEAT 2025 event and spread the word

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