It’s hard to believe we’re just days away from kicking off SEAT Nashville 2025—and I just want to take a moment to say thank you.

This event means so much to me, and it wouldn’t be what it is without your continued support, trust, and energy. We’ve officially SOLD OUT this year’s event—yes, completely SOLD OUT! That’s a huge testament to the strength of this community and the growing impact SEAT is having across the sports, entertainment, and venue space. If you’re reading this and not attending… we’ll miss you, and we hope to see you next year!

For those of you joining us in Music City, here are a few final reminders to make sure you’re ready to roll:


🎟️ Badge Pickup Information

Make sure to pick up your badge before attending sessions or evening events:


Wicket Sign-Up Pre-Event for Badge Pickup

We’re using Wicket for credentialing this year, so you’ll need to register before arriving to ensure your badge is personalized and ready.

👉 Register with Wicket here: https://enroll.wicketsoft.com/seat2025

Upload a photo, fill in your info—it only takes a minute and will speed things up at check-in!


📍 Location & Transportation

The SEAT Conference will be hosted at the Omni Nashville Hotel, right in the heart of downtown and connected to the Country Music Hall of Fame.

Bridgestone Arena is across the street and the Welcome Reception is our first stop on Sunday. We will be headed into the main entrance off Broadway for the Welcome Reception.

Geodis Park is our Monday night stop. There is a shuttle bus that will take people to and from Geodis from the Omni Hotel. So don’t worry about your right, we got you!

Our final night is at the Country Music Hall of Fame and Museum and it is attached to the hotel so all you need to do is wander over to the entrance at 6:00pm and have an amazing evening at the Hall of Fame and Museum. Oh and there is an amazing entertainment event for everyone at the CMA Theater from 8:00-10:00pm to close out the show.


I’m so excited to welcome you to SEAT Nashville. We’ve poured a lot of heart into this year’s experience, and I truly believe it will be our best yet—full of amazing conversations, big ideas, unforgettable nights, and a community that continues to push the industry forward.

See you Sunday!

Follow @SEATConference on Instagram for conference updates.

The SEAT 2025 Agenda is available in PDF format here.

Join our free SEAT community to stay informed about our next event!

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